Bloody Luxury
Recorded just before Christmas, we were bombarded with the perfume ads which led to a chat about branding and the luxury market.
We had some thoughts, we decided to record them. The fact we recorded just before Christmas was supposed to be a secret but, as you'll hear, that didn't last long...
No notes this week. Not really any chapters either. Do you use them? We'd love to know.
Anyway, here's an article Chris wrote about luxury branding...
Luxury Branding Should Just be Branding.
Take care.
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