Brand Clarity: Simplifying Your Portfolio
In this episode, we tackle the issue of 'brand confusion' and its impact on sales.
We discuss how an overly complex product portfolio can create hurdles for both customers and sales teams. We delve into the importance of simplifying your product architecture to enhance customer understanding and expedite the sales process. All in 28 minutes. Boom!
Here’s a link to the original article: What to do when your sales team stop selling
Available on Apple Podcasts, Spotify and via RSS for all other Podcast players.